Upside-Down Ads Reveal The Subtlety Of Depression
Singapore-based suicide prevention organisation Samaritans of Singapore recently ran a series of ads which cleverly uses ambigrams to highlight the difficulty in understanding and identifying depression. The print ads feature images showing a positive message.
However, when the ad is inverted, a sadder, more depressing message is revealed.
The advertisement’s tagline “The signs are there if you read them” is printed upside-down so that readers will know to flip the ads over.
It also reinforces the message that it is easy to miss the warning signs of depression.
Can we just take a moment to look at Jessica Lange’s young self
You know, if you watch the lion king closely, you can find a lot of simbalism.
most common thought: damn haha im going to have to deal with that sooner or later
never let your printer know that you waited until the last minute to print something and you’re in a hurry. they can sense fear